Epic Games has positioned itself alongside top creators such as Lachlan to provide a rather interesting production
Fortnite fashion shows. I guarantee that you might have already seen a top creator like SypherPK, NickEh30, or Lazarbeam host one of these events. But if you’ve been living under a rock for the past 6 months, you might need to be filled in
A Fortnite fashion show is an event where players put on the nicest skin combos (this includes skins, pickaxes, back blings, and emotes) and show off their loot in front of a panel of judges. The judges are usually the creators hosting the event
As of recent, Lachlan has been taking a fancy to these Fashion show events, recently crowning SypherPK as the winner of his $10,000 fashion show event
QUALIFIED FOR THE @LachlanYT $10,000 Fashion/Talent Show World Cup Finals with @OMGitsAliA
— SypherPK (@SypherPK) January 23, 2020
THIS IS PEAK E-SPORT CONTENT pic.twitter.com/h2wssZvSsX
The event was an instant hit. It was so massive that Epic couldn’t handle themselves - they had to get involved… somehow. Now, we got a glimpse as to how Epic would be raising the stakes, partnering up with massive YouTube creator Lachlan to create an unprecedented production
Excited to announce that we have partnered with @FortniteGame for the Trios Fashion Show! $20,000 PRIZE POOL & 500 NEW in-game Outfit-Packs to be won. Instructions on how to enter & link to the submission form in today's video. #LachysFShttps://t.co/4pKLAcuMit pic.twitter.com/40XfL3v5iO
— Lachlan ?? (@LachlanYT) March 19, 2020
The best part about the collaboration is that a shiny $20,000 prize pool isn’t the only thing up for grabs. Many players competing will also win a Slurp Legends pack, 500 to be exact. It costs USD$5 in the item shop, which comes out to an extra $2500 in retail value added
Since Lachlan’s demographic is primarily younger, a cool skin pack with a handful of Vbucks can really come in handy. Epic has also made it a point to collaborate with top tier content creators in the past - Ninja’s skin comes as a glaringly obvious example
We're bringing the artistic vision, personality and attitude of our top creators to Fortnite with the Icon series, starting with @Ninja!
— Fortnite (@FortniteGame) January 15, 2020
This is just the beginning of gaming, music, film, and fashion colliding in Fortnite.
Read more here: https://t.co/iIV9SHq3zM
Let’s also not forget about Pokimaine’s very own emote that practically everyone owns at this point. At least the (many) people that kill me in game own it… :(
Regardless, Epic’s push for creator involvement makes me quite hopeful for the future. Back when creators were pumping out wildly popular Search and Destroy maps, Epic was quick to support a NA-East grudge match between top pro players
Now that fashion shows are in style, Epic isn’t hesitating to pull the trigger. Don’t expect Epic to stop collaborating with the creators that keep Fortnite wildly popular
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